Category Archive: Mortgage Social Media

My “Controversial” Social Media Advice

By JC Kiadii, Internet Marketing for Mortgage Professionals At a recent marketing seminar, a woman asked for help in juggling her social media tasks. She kept hearing about how she was missing the boat if she didn’t invest in social media. She had tried, but quickly became overwhelmed trying to keep up. She received a …

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5 Requirements for a Lead Generating Mortgage Blog

If you’re one of the many mortgage professionals who blog, you should have one goal for your online writing efforts: to generate a consistent stream of quality leads. If your blog doesn’t lead to calls, e-mails, loan applications and closed deals, it’s a waste of time. To generate leads, your blog should have the following …

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Mortgage Marketing Tip: 3 Ways to Turn Old Blog Posts Into New Business

By JC Kiadii, Internet Marketing for Mortgage Professionals Mortgage Marketing Tip – 3 Ways to Turn Old Blog Posts into New Business Effective blogging (the kind that leads to new business) takes work and a time commitment. If someone says otherwise, they are not being truthful. The beauty of blogging, however, is that once you’ve …

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Stumped for blog ideas? Thar’s gold in them thar comments! (Update)

By JC Kiadii, Internet Marketing for Mortgage Professionals I’m always amazed by people who say they are stumped for blog post ideas. I find them everywhere! During a recent blogging workshop for a group of mortgage professionals and real estate investors, for example, I rattled off 7 ideas for mortgage blog topics – just based …

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Marketing your Mortgage Business on LinkedIn – Tip 3 of 5

Marketing your Mortgage Business on LinkedIn – Tip 3 of 5 By JC Kiadii, Internet Marketing for Mortgage Professionals This is the 3rd installment on my 5 part series on marketing your mortgage business on LinkedIn. It’s short, sweet, and it works. The 3rd tip is: Use your status updates wisely. Posting multiple LinkedIn status …

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Marketing your Mortgage Business on LinkedIn – Tip 2 of 5

Marketing your Mortgage Business on LinkedIn – Tip 2 of 5 By JC Kiadii, Internet Marketing for Mortgage Professionals In my first mortgage marketing tip for LinkedIn, I recommended creating a group in order to have a target market you can communicate with over time. What if you don’t have the time to create a …

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Marketing your Mortgage Business on LinkedIn – Tip 1 of 5

Marketing your Mortgage Business on LinkedIn – Tip 1 of 5 By JC Kiadii, Internet Marketing for Mortgage Professionals When I mention LinkedIn to my clients, one of the first things most say is “I created a profile, but I’m not sure what to do next.” In this series, I’ll share a few tips for …

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What if you can’t fit it into 140 characters?

What if you can’t fit it into 140 characters? Yes, another Twitter tool. By JC Kiadii, Internet Marketing for Mortgage Professionals While explaining the phenomenon that is twitter to a client, he asked “What if you can’t fit it into 140 characters?” My first answer was “Shorten it.” Then I remembered TwitLonger. You log into …

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Mortgage Marketing on Twitter – 2 Unconventional Twitter Topics

Mortgage Marketing on Twitter – 2 Unconventional Twitter Topics By JC Kiadii, Internet Marketing for Mortgage Professionals One of the biggest questions mortgage professionals ask me about marketing on twitter is “What shall I write about?” That’s a tough one – after all, the last person you want to be is the one who tweets …

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Cool Web Site – An Amalgamation of Social Media Buttons

JC Kiadii, Mortgage Internet Marketing and Virtual Assistance Services . 770-469-7385. As you may know, the word of the week is amalgamate, so I thought I would use it in a blog post. It’s become very popular to add social media buttons on your website or blog so that people can easily find other ways …

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