Mortgage Marketing & Lead Generation Blog

Let’s say you receive an email with this information in the signature file: Linda Somebody XYZ Lending 1234 Executive Park Drive Atlanta, GA 30999 770 555 1212 phone 770 555 1212 fax linda@xyzlending.com You’d like to get Linda’s contact information into Microsoft Outlook. To do this, you would have to copy and paste each item. …

Continue reading »

Speed up your SearchesJC Kadii, Mortgage Virtual Assistant™ With larger and larger hard drives, we often find ourselves using the "file search" feature to find files and folders. Here's a tip for speeding up your search for files. Let's say you're looking for flyers you've received from lenders on Community programs. They are saved in …

Continue reading »

8 Technology Resolutions for 2008 (Part 2)By JC Kadii, Mortgage Virtual Assistant   5.  I will find and store all the disks that came with my system in an easily accessible place.Save yourself headaches down the road by putting all the disks and booklets that came with your system in one easy to find place.  …

Continue reading »

8 Technology Resolutions for 2008.By JC Kadii, Mortgage Virtual Assistant   1.  I will not spend a dime on technology unless I earn a return on my investment (ROI).  Jumping on every hyped-up technology bandwagon is the surefire way to go bananas and broke.  For this reason, I focus on recommending practical, common-sense technology solutions …

Continue reading »

Someone shared this quote with me, and I think it’s great! Affirmations are fine, but affirmations alone don’t change your life. You can say, “I am rich, I am rich, I am rich” until your face turns the color of money, but until you stop doing stupid stuff with your money and start doing smart …

Continue reading »

There are literally hundreds of ways to market, and you can drive yourself batty (and make yourself broke) springing from one tactic to another. One of my favorite marketing tactics is easy, highly effective, often quite affordable, and not time consuming. It is tailor made for a lazy marketer like me. I not only use …

Continue reading »

Have you ever come across a url like this that you were trying to share with someone that looks like this:  http://www.whatumacallit.com/thingamajig/23498709%.php? As you can imagine, this could become pretty unwieldy.  Depending on the recipient's email window, the url may end up wrapped on two lines, which means they'd have to copy and paste the …

Continue reading »

As I inhale the aroma of my black-eyed peas and greens simmering on the stove, I thought it would be fun to share some New Year's superstitions. Eat black-eyed peas and collard greens.The peas bring health, and the greens bring wealth. Greet the New Year with a clean home.If you don't, you will track the …

Continue reading »

By JC Kadii, Mortgage Virtual AssistantSM This Microsoft Word tip is for those of you who have to type long, difficult to spell words. Some examples include: long unwieldy urls, hard to spell names, names with a list of titles or credentials. Microsoft® Word’s Autocorrect feature allows you to create a nickname or shortcut for …

Continue reading »

By JC Kadii, Mortgage Virtual AssistantSM Remember the game, “Show and Tell?” Well, in the mortgage business, it’s a good idea to “Show and Sell!” Just as bakeries provide samples and hair stylists have portfolios, finding a way to show your services is an excellent way to quickly move someone from prospect to client. Granted, …

Continue reading »